own-brand products

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• own-brand — ˌown ˈbrand adjective [only before a noun] MARKETING COMMERCE own brand products have on them the name of the shop that is selling them, rather than the producer s name; = own label AmE: • We indicate the recyclability of the packaging on our own …   Financial and business terms

• own brand — UK US adjective [before noun] UK (US store brand) ► MARKETING, COMMERCE used to describe a product that has the name of the store where you buy it, rather than a name used by the company that made it: own brand products/goods »The gradual… …   Financial and business terms

• own brand — UK US adjective british own brand products are things that a particular shop makes for itself. They have the name of the shop on their label. Thesaurus: words used to describe shops and their productshyponym …   Useful english dictionary

• own brand — UK / US adjective British own brand products are things that a particular shop makes for itself. They have the name of the shop on their label …   English dictionary

• own brand — own brands N COUNT Own brands are products which have the trademark or label of the shop which sells them, especially a supermarket chain. They are normally cheaper than other popular brands. [BUSINESS] This range is substantially cheaper than… …   English dictionary

• own brand — / əυn brænd/ noun the name of a store which is used on products which are specially packed for that store …   Marketing dictionary in english

• own-brand goods — /ˌəυn brænd gυdz/ plural noun products specially packed for a store with the store’s name on them …   Marketing dictionary in english

• brand name — ˈbrand name noun [countable] the name given to a product by a company so that the product can easily be recognized by its name or design: • The company s brand names include Izond, Lacoste, and Evan Picone. • Swatch is a well known brand name… …   Financial and business terms

• brand — name A tradename used to identify a specific product, manufacturer, or distributor. The sale of most branded products began in the UK at the turn of the century; some, such as Bovril (Trademark) and Horlicks (Trademark), were mid Victorian when… …   Big dictionary of business and management

• own-label — ˌown ˈlabel adjective [only before a noun] MARKETING COMMERCE own label products have on them the name of the shop that is selling them, rather than the producer s name; = own brand Bre: • a leading manufacturer of own label breakfast cereals… …   Financial and business terms

• Brand — For other uses, see Brand (disambiguation). Marque redirects here. For other uses, see Marque (disambiguation). The Coca Cola logo is an example of a widely recognized trademark representing a global brand …   Wikipedia